Creators Desk
ICC and TikTok Unveil Free Digital Commerce Labs for Ghanaian SMEs
A joint initiative launches at the University of Ghana to equip small businesses with cross‑border e‑commerce skills, backed by government, banks and telecoms.
Signal & Scope Wrld
Creators Desk
Reporting from the Creators Desk desk.
Creators Desk
Azziad Nasenya: From TikTok Sensation to Kenyan Media Personality
A detailed look at the Kenyan creator’s early life, rise on TikTok, expansion into TV and radio, brand ambassadorships, and her involvement in creative policy and monetisation.
Creators Desk
From Soweto Streets to Streaming Stardom: Lasizwe’s Multi‑Platform Rise
South African comedian Thulasizwe Dambuza, known as Lasizwe, has turned viral sketches into a diversified media empire spanning YouTube, television, brand partnerships and award‑winning content.
Creators Desk
Scaling TikTok Influencer Marketing for Enterprise Brands
How large organisations can turn creator collaborations into a repeatable, controlled channel that balances global consistency with local relevance.
Creators Desk
Content Creator Kwadwo Sheldon Signals Possible 2028 Madina Parliamentary Bid
Sheldon’s social‑media post featuring the New Patriotic Party logo has sparked speculation about a move from digital media to Ghanaian politics, with supporters urging him to translate his entrepreneurial success into a parliamentary campaign for the Madina constituency.
Creators Desk
Lasizwe’s Rise: From Soweto Skits to Multi‑Platform Star
South African creator Thulasizwe Dambuza has turned viral videos into TV shows, brand deals and award‑winning streaming content, navigating both online and broadcast worlds.
Creators Desk
Sol Phenduka: Creator Career, Streaming Platforms and Monetisation Profile
Sol Phenduka is a South African radio personality, music DJ and podcaster, known for his charismatic persona and entertaining content. With a strong presence in the South African media landscape, Sol Phenduka continues to engage with his audience through his work.
Creators Desk
Flaqo: A Prominent Creator in East and Southern Africa
Exploring Flaqo's career timeline, platform reach, and monetisation strategies, and their impact on the regional streaming landscape
Creators Desk
Jarvis: A Nigerian Creator's Rise to Fame on TikTok
Exploring the career and monetisation of Jarvis, a popular Nigerian creator on TikTok, with a focus on his consistent uploads and interactions with his followers.
Creators Desk
Peller: Nigerian Content Creator and Streaming Personality
Peller, a Nigerian content creator, has been nominated for Best International Streamer at the 2026 Streamer Awards, marking a significant milestone in his career. With a growing following in Nigeria and beyond, Peller's success serves as an example of the potential for Nigerian content creators to gain international recognition.
Creators Desk
MacG: Creator Career, Streaming Platforms and Monetisation Profile
MacG, a South African broadcaster, podcaster, radio DJ, media entrepreneur and author, is best known as the creator and host of Podcast and Chill with MacG. The podcast has grown into one of South Africa’s most influential online talk shows, featuring interviews with musicians, public figures, and commentators, often discussing entertainment, politics and social issues. With over one million subscribers and upwards of 200 million views, the Podcast and Chill Network is a dynamic collective of creators delivering a wide array of audio and video content to an expanding global audience of chillers.
Creators Desk
Crazy Kennar: A Creator Economy Profile
Exploring the career, streaming platforms, and monetisation strategies of Crazy Kennar, a notable figure in the East and Southern Africa creator economy
Creators Desk
Black Sherif's First Telecel Project X Live on TikTok Draws Over 200,000 Fans
Black Sherif’s first Telecel Project X Live on TikTok drew over 200,000 fans, offering an intimate performance and exclusive interaction with the artiste. The partnership between Telecel and Black Sherif brings together two compelling stories, with the collaboration expected to continue, bringing fans more exciting experiences and rewards.
Creators Desk
5 Trending Nollywood Movies to Add to Your YouTube Watchlist This Week
Explore the latest Nollywood releases on YouTube, featuring stories of romance, betrayal, family conflict, and suspense, with diverse themes and genres, and standout performances from talented actors
Creators Desk
Black Sherif's Telecel Project X Live Session on TikTok Draws Massive Audience
Black Sherif's first Telecel Project X Live on TikTok drew over 200,000 fans, offering an intimate performance and exclusive interaction with the artiste. The partnership between Telecel and Black Sherif brings together two compelling stories, with the collaboration expected to continue, bringing fans more exciting experiences and rewards.
Creators Desk
Nathaniel Bassey's Hallelujah Challenge Reaches 1 Billion YouTube Views
The Nigerian gospel singer and pastor's official YouTube channel has surpassed 1 billion views, a milestone rooted in his midnight Instagram Live worship sessions from 2017
Creators Desk
MacG Criticises BU Mthembu Over Salary Complaint
A pay dispute raises a practical question: when does audience reach become income?
Creators Desk
MTN One TV is betting on African creators to make its streaming comeback work
The telecom group’s video service is rolling out market by market, with Ghana among four priority markets for new productions. Here is what it offers creators, what went wrong the last time MTN tried streaming, and what could still get in the way.
Creators Desk
What this publication is building
Clear coverage of creators, streaming, entertainment and internet culture, beginning with Nigeria and Africa. Here is the approach we want readers to expect.
Creators Desk
YouTube is giving original Shorts more room to win
The platform says channels built mainly on low-effort reuploads can expect less distribution — while commentary, storytelling and substantive edits still have room.
Creators Desk
Celebrity boxing is turning Nigerian internet beef into live entertainment
Carter Efe's win over Speed Darlington and the challenge that followed show how Chaos in the Ring is turning online feuds into a recurring, televised fight series.
Creators Desk
Lagos Life went from browser game to internet event
The Nigerian-made life simulator was reported to pass two million players in its first week. Here is why a browser game spread so fast, and what it has to get right as it grows.
Creators Desk
Going live is becoming a profession in Nigeria, not just a feature
The livestream is changing what a Nigerian creator can sell: not only a finished video, but presence, participation and a relationship with the audience in real time.
Creators Desk
Nigeria's creator economy has plenty of content. Attention is the bottleneck.
As making content gets easier, a second business is growing around creators: helping good work get discovered, paid for and remembered. Here is what the numbers say, and who is building it.